Loving the (Children’s) Bike

18
Oct
2014

Cycling is a liberating, fun and challenging sport that we all enjoy. Going out on your new bike as child is one of the first places you learn independence from parents, a sense of being in control of where you’re going and perhaps the first time you push your body to its limits.

Why is it then, that bikes marketed at little girls have the useless decorations of fluffy padding, wicker baskets, and tiny passenger seats to place a baby doll in etc., while little boys are given the definition of ergonomic design: double suspension, water bottle-holder, puncture kit, et al.?

Kid's Bikes

This marketing ploy serves only to relegate girls’ bikes to pretty toys to be seen in, whereas boys’ bikes are vehicles for adventure, discovery and liberation. Don’t we want our daughters to have adventures too? By marketing girls’ bikes as pretty toys, and boys’ as efficient vehicles, we send out the message that the sport of cycling, be it racing, mountain-biking, or BMX, is something for boys to do, whereas girls, with their wicker baskets and handlebar-tassels are only allowed to transport toys and look cute. I’m sure you’ll agree that this is unacceptable.

Quoting a famous report by the British Journal of Development Psychology, the Telegraph reported that by the mere, tender age of 2.5 years old, girls had already developed a significant preference for pink, while boys had developed an aversion to the same stimulus. This is the effect of gender-stereotyped marketing, aimed at selling to, and molding the identity of children before they have had the chance to think about what they would like to be and have.

This pattern of useless eye candy for girls while boys get the real deal is prevalent everywhere. Professor of Philosophy at Sheffield University, Jennifer Saul, writes of feminine clothing that “Women’s clothes are far more likely than men’s to restrict movement”, forcing them to move in a restricted way.

“Where men take large steps relative to their bodies, women take smaller ones”.  Aren’t we seeing, in the case of children’s bikes, what Saul describes as a larger cultural phenomenon in Feminism: Issue and Arguments?  It seems obvious to me that we are, and the consequences can only be the putting-off of young girls from perusing cycling seriously, and that is a real shame.

Therefore, I urge you to recognize that cycling is a sport like any other, and buy non-gender-normative equipment for your children.  Skatehut’s range is great in this respect, without a superfluous flower or unicorn in sight in their kids BMX range.

Just think – if it was any other sport it would be totally laughable to market girls’ equipment differently to boys; imagine if girls’ football shoes had big flower-heads at the end of their laces, or their rugby jerseys had Disney princesses on? It would be ridiculous.

Is Independence a Characteristic of Cyclists?

17
Oct
2014
Is Independence a Characteristic of Cyclists?

Okay, so what do you think about this one….is independence a major personality characteristic of people who love cycling? Over the past few months, I’ve become good friends with...
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Stay Lean This Winter Tip #2: Training Nutrition vs. Daily Nutrition

16
Oct
2014
Stay Lean This Winter Tip #2: Training Nutrition vs. Daily Nutrition

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Loving the Bike TV: Goats on the Road Wisdom

15
Oct
2014

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How to Prepare your Bike for the Winter Months

14
Oct
2014
How to Prepare your Bike for the Winter Months

Cycling in winter can be a challenge. If the adverse weather conditions of snow, rain and ice aren’t enough to put you off then the bitterly cold air is...
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Hitting the Deck

14
Oct
2014
Hitting the Deck

I hit the deck today. It was a ridiculous crash, but it still bloody hurt. In the end I have a bruise and scrapes on my hip, sidewalk rash...
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The Me Poem

13
Oct
2014
The Me Poem

                  Whatever it is that gets me to the dawning of the day. It’s totally unique, because I’m different in my...
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Cyclocross as Off-Season Training

10
Oct
2014
Cyclocross as Off-Season Training

Our newest teammate, Summer, drops today’s post about using cyclocross as off-season training.  Find out more about Summer and all her National cycling success in her bio. ____________________________________________________________________________________________________ It’s...
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Loving the BITE: Chocolate Chip Pumpkin Cookies (for breakfast)

09
Oct
2014
Loving the BITE: Chocolate Chip Pumpkin Cookies (for breakfast)

I’d love to tell you that I cook up a delicious breakfast for myself and my family each morning.  I don’t. Grab-n-go is usually my style, since I’m usually...
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Loving the Bike TV: Learning Playfulness From a Puppy

08
Oct
2014

Who doesn’t love a cute little puppy?  Well, our new puppy Phoebe has reminded me just how important it is to make playfulness a major part of each and...
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N + 1

07
Oct
2014
N + 1

Ask any cyclist, and they will understand the uniquely cycling-specific principle of N + 1. If you’re one of them triathlete types, or stumbled across cycling one day, N...
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Amazing Playmobile Mountain Bike Video

06
Oct
2014

If you haven’t already seen this new lego mountain bike video that has gone viral on social media, you absolutely must take a few minutes.  Heck, if you’ve seen...
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Sugar Alternatives for Energy and Hydration

Question: I am using the homebrew sugar formulations (sometimes added to green tea).  I am also trying to wean myself off 1/2 dose adrenalean “lip tonic delivery system” (biorhythm brand- caffeine, hoodia g, synephrine, yohimbe) capsule for energy.

My question is other than juice, can you suggest modifications in lieu of table sugar for energy and hydration.

Answer:

Both raw/organic honey or agave can work great in the homebrew (substitute in the same quantities for the sugar, or to taste), but you do have to shake well in order to make sure they don’t settle out.  Have you tried either of these?  Also, make sure to use at least the minimum amount of salt recommended in the homebrew as the temps rise, you need the sodium replacement if you’re sweating.

Sports Drink Homebrew

Please send us your questions for our Expert Sports Nutritionist, Kelli Jennings to “Ask the Sports Nutritionist“. Kelli Jennings is a Registered Dietitian with a passion for healthy eating, wellness, & sports nutrition. For more information go to www.apexnutritionllc.com.

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